FOR IMMEDIATE RELEASE
ENGLISH LANGUAGE WEB SITE, WWW.DOCTORFRIEDBERG.COM, TRACKS
GLOBAL INTEREST FOR COSMETIC SURGERY ANESTHESIA OPTIONS;
UNITED KINGDOM, FRANCE, AND SAUDI ARABIA TOPS LIST
CORONA DEL MAR, CA, AUGUST 9, 2002...Online health care
information seekers from the United Kingdom, Canada, France,
Saudi Arabia, and Sweden lead the global trail to the cosmetic
surgery anesthesiology web site www.doctorfriedberg.com,
according to a July 27, 2002 web site analysis conducted by
Live Stats 5.0, says Barry L. Friedberg, MD, globally
recognized for his innovative cosmetic surgery anesthesia
techniques. Dr. Friedberg translates his rich experience in
the field of cutting edge anesthesiology techniques,
especially the PK anesthesia technique he developed 10 years
ago to help the patient recover quickly, usually pain and
nausea free, on the one-year-old web site that has logged more
than 20,000 global visitors. Dr. Friedberg, says, "I strongly
believe that now is the time for consumers globally to unite
to become more knowledgeable about their health care options.
With the incredible rise in cosmetic surgical procedures, both
patients and physicians should consider innovative anesthesia
care to be mission critical." On a given day in the United
States, 6 million people surf the Internet to get tips about
nutrition, exercise or weight control, or the side effects of
a drug, or any of a thousand other health matters, according
to a recent Pew Internet Project survey. That's more than
twice as many people that visit their doctors on any day.
The surge in e-health represents nothing short of a
revolution in the health care industry, says Howard Wolinsky,
co-author with his wife, Judi, of the book "Healthcare Online
for Dummies." Adds Dr. Friedberg, "With web access increasing
daily, it is exciting that people from all around the world,
speaking different languages, are accessing
www.doctorfriedberg.com. The latest statistics about which are
top languages used online are staggering. The number of people
in various language zones connected to the Net, and what this
online population represents worldwide is indeed impressive."
For example, there are 228 million people, or 40.2 percent
online who access the Internet in English, (Global Reach, July
29, 2002*); 22 million, or 3.9 percent in France accessing the
web in French (Media Metric, December 2001), and 6.2 million,
or 1.1 percent online in Sweden, (Jupiter MMXI, August
2001).
The web site marked its one-year anniversary with the
addition of a new channel "For Physicians Only" to meet the
growing demand of physicians who want be both proactive and
reactive to the questions and answers their patients are
requesting to become savvy health consumers.
ABOUT DR. FRIEDBERG'S PK TECHNIQUE
PK anesthesia helps
the patient recover quickly, usually pain and nausea free. The
"P" stands for propofol and the "K" stands for ketamine. The
combination "PK" stands for an anesthesia technique pioneered
by Dr. Friedberg 10 years ago, designed to maximize patient
safety in the office-based setting.
PK technique creates the illusion of general anesthesia,
with the minimal trespass of sedation. Patients neither hear
nor feel their surgery, yet remain at the lightest level of
anesthesia short of awake. This is important because when you
have less anesthesia, your risk for "PONV" post-operative
nausea and vomiting, is tremendously reduced. This is one of
the most common side effects of surgery, and one that you
could eliminate with the PK Technique. Please visit
www.doctorfriedberg.com for more detailed information.
ABOUT BARRY L. FRIEDBERG, MD
Barry L. Friedberg, MD, a
globally recognized leader in the field of Anesthesia, shares
his vision for innovative elective office-based cosmetic
surgery anesthesia for the discriminating patient. Dr.
Friedberg provides personalized, compassionate, clinical
expertise, which exceeds patients' expectations. Dr. Friedberg
is dedicated t providing highly evolved anesthesia with
optimum results. For more information, see
www.doctorfriedberg.com or email Dr. Friedberg at
doctorfriedberg@doctorfriedberg.com.
* Details on www.doctorfriedberg.com web analysis, contact
doctorfriedberg@doctorfriedberg.com
**Details of how these
figures are calculated-available at
http://global-reach.biz/globstats/.
